Google Analytics

Google Analytics

Knowing your targeted audience and what they want is a critical success factor for any website. The best way to know your visitors is through your traffic stats, and this is exactly what Google Analytics provide for FREE. There are plenty of stats software’s and plugins, but we agree that Google Analytics is a must have a tool in every blog.

Google Analytics

It shows you exact details about:

  1. Who visits your website – visitors geographical location, which browser they used and what is their screen resolution and in which language they speak, etc.
  2. What they do when they are on your website – you can see how long users stay on your site, which web pages they are visiting the most, and which page is letting the users leave most often, how many pages an average user is viewing, etc.
  3. When they visit your site – you can see which time of the day is the hottest for your website. Also, assists you pick the time to publish your posts. If the time zone is not compatible, then you can reschedule your posts.
  4. From where did they landed on your website from – you can see how the visitors or reader found you. Whether it was through organic search results on a various search engine (Google, Bing, Yahoo), social networks (Facebook, Twitter), or through a link from another website, or through direct type-in. Google Analytics also gives you the analysis of each traffic source, so you can focus on specific ones if you like.
  5. How visitors interact with your website’s content – You can see how many users clicked on a particular link.

With ITCOIL-DMS you will learn certain things like:

    Session 1
  • Introduction
  • Session 2
  • Navigating Google Analytics
  • Traffic Sources
  • Content
  • Visitors
  • Session 3
  • Goals & E-commerce
  • Actionable Insights and the Big Picture
  • Session 4
  • Web analytics tools
  • Making better decisions
  • Summing up
  • Common mistakes analysts make
  • Session 5
  • Social media analytics
  • Session 6
  • Social CRM & Analytics

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9 ULTIMATE REASONS TO JOIN ITCOIL DMS

  • Integrated approach

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  • Comprehensive learning

    All 17 modules of Digital Marketing covered
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  • Conducive environment

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